Destination Crenshaw is a reparative development project and will be the largest Black public art project in the U.S. and quite possibly the world. Ultimately, the project will commission more than 100 works by Black artists who have strong ties to Los Angeles, creating a pipeline of work and jobs for emerging, seasoned and internationally renowned artists. But the project is so much more than art. Its mission is nothing less than to place a cultural stamp of Blackness on Crenshaw Boulevard – a stamp akin to those in Chinatown, Mariachi Plaza, Koreatown and other ethnic enclaves.
In addition to art, new pocket parks will line the project site, providing spaces for gathering, rest and conversation as well as community healing, protest and celebration. With a commitment to environmental equity, we will reforest the boulevard, planting more than 800 trees and developing over 30,000 square feet of sustainable landscaping. The project is also designed to fuel construction careers, thanks to the inclusion of an unprecedented 70% local hiring requirement in our construction contract. And lastly, providing technical support to the small businesses along the corridor is, and will remain, central to our work. Small businesses are our community’s lifeblood!
When completed in 2024, Destination Crenshaw’s innovative vision will be a testament to the past, present, and future of LA’s Black community.
V. Joy Simmons, MD